Our friend and thought leader in church communication, Tony Morgan, recently wrote a post that gave a few pointers on how to write better content for your website/blog.  A blog for your church or non-profit can be important for a variety of reasons, including search engine optimization and as a principle avenue for communication.  Writing anything for the web can be a laborious and time consuming task, but if done well it can make a significant difference in how well you communicate on the web. In this post I wanted to pull from, and expound on a few of Tony's insightful ideas.

1.  Tell stories.  

The stories about YOU are the best.

Making a habit of telling stories is vital to a great website or blog, this is especially true if you are a ministry.  A story of restoration or healing, a narrative of grace and forgiveness, or an account of someone's life change is often more important and persuasive than any other content on your website.  Your church blog is a perfect place to post stories.  A compelling story will speak volumes about who you are and what you are trying to accomplish.

Click here to read the rest of the story

Collision Media is based out of Oklahoma City, only a few miles down the highway from Joplin, MO.  Our thoughts and prayers are with the people of Joplin who have recently suffered a momentous loss due to violent tornados.

As a technology company we're always trying to find ways to connect digital media to real world events, and helping those who've just experienced tragedy is easier than in any other point in history.  Most of us are informed of a tragedy around the globe within minutes of it occurrence, and giving to a hard-hit geographic location can be done in almost the same amount of time.  Organizations like the Red Cross and Doctors Without Borders provide simple and safe ways to give to those who need it.

What are some other ways you've seen technology used to aid real world events?

Click here to give to those who are in Joplin, MO.

You and I both have a brain, and the brain can be quite a useful organ.  However, there are times when my brain does not work as it should.  It forgets.

With the launch of our new website and blog this month, we wanted to promote our new endeavors in a creative way.  We love the iPad, and we think it can be a great tool for getting things done, so we decided to give one away!  The contest begins today (April 1st), and the winner will be announced on April 15th on our Twitter feed.  To learn more, and to enter the contest yourself click here. 

In the meantime, if you currently have an iPad (or other tablet device), we'd love to know how you are using it personally or as an organization.  One of our goals at Collision Media is to educate our clients and readers on creative ways to use technology to better communicate their message.  We always love to hear how other people and organizations are using technology, not just for the fun of it, but to get real work done.  

We'd love to hear from you!

CLICK HERE TO LEARN MORE ABOUT THE CONTEST OR ENTER