At Collision we're always trying to find ways to make it easier for you or your leadership to make great decisions regarding communication strategy and purchases.  This year we've developed a small PDF we call our Summary of Services.  In some ways this PDF seems like a step backwards.  You can certainly find information regarding our pricing and services on our website easily, but we wanted to go the extra step and provide you with something digitally tangible that's distilled down to the most vital information about who we are and what we do.  It's small enough so that you can email it to your team, and it's designed so that it can be printed if you must have a hard copy.  You can download our Summary of Services PDF here.

This might be an idea that you could apply to your own organization.  Your website may be easy to navigate and chock-full of information, but what if you provided your website visitors with a simple download that briefly and succinctly explains who you are and how they can get involved.  It reminds me of pamphlets.  I never liked pamphlets, but somehow they served a purpose.  It's an old idea, but maybe it still works?  If you do something like this on your church or organization's website let us know by leaving a comment.